Call Us
WhatsApp

SEO Course

By Mohamed Kalam

4.8

1,158,467 students

Course Duration:50h

Course level:Beginner

SEO Course Details

GrowthPick Academy’s SEO Course is structured to provide complete knowledge of Search Engine Optimisation (SEO), covering both fundamental concepts and advanced strategies. This course ensures that learners gain practical experience in improving website rankings, increasing organic traffic, and driving business growth through effective SEO techniques.

The course is delivered through live online classes, recorded sessions, hands-on projects, case studies, and assignments, ensuring a practical learning approach. Whether you want to build a career in digital marketing, start your own business, or work as an SEO freelancer, this course will provide the necessary skills and knowledge to succeed.

Prerequisites

There are no mandatory prerequisites for enrolling in this SEO course. However, having the following will help in understanding concepts faster:

What You Need to Get Started

  • Basic Computer Skills – Understanding how to use a computer, browser, and basic applications.
  • Internet Knowledge – Familiarity with websites, search engines, and social media platforms.
  • Website Awareness – Basic knowledge of how websites function (not compulsory but beneficial).
  • Interest in Digital Marketing – A strong willingness to learn and apply SEO techniques.

Even if you are a complete beginner, our trainers will guide you step by step, ensuring you grasp every concept with clarity.

SEO Course Curriculum

The SEO course at GrowthPick Academy follows a structured 10-module curriculum designed to provide in-depth training on every aspect of SEO.

This course is structured to help you master SEO from scratch and apply these skills effectively in real-world scenarios

Who is an SEO Specialist?

An SEO Specialist is a digital marketing expert who improves a website’s visibility on search engines like Google, Bing, and Yahoo. Their primary goal is to increase organic traffic, enhance user experience, and help businesses rank higher in search engine results pages (SERPs).
SEO Specialists use a combination of technical knowledge, content optimisation, and link-building strategies to achieve better rankings. They stay updated with Google’s algorithm updates, analyse website performance, and implement changes to improve search rankings.

Roles and Responsibilities of an SEO Specialist

An SEO Specialist is responsible for multiple tasks, including:

1. Keyword Research & Strategy

  • Identifying the best keywords to target for ranking and traffic
  • Understanding search intent (Informational, Navigational, Transactional)
  • Using tools like Google Keyword Planner, Ahrefs, SEMrush to find profitable keywords
  • Analysing competitor keywords to create a better SEO strategy

2. On-Page SEO Optimisation

  • Optimising titles, meta descriptions, and header tags for better rankings
  • Creating SEO-friendly content with proper keyword placement
  • Improving internal linking structure to help users and search engines navigate easily
  • Adding alt text to images to improve accessibility and search visibility
  • Using schema markup for better search result presentation

3. Technical SEO

  • Ensuring website speed optimisation for better user experience
  • Implementing mobile-friendly design (Google’s Mobile-First Indexing)
  • Fixing broken links, crawl errors, and duplicate content issues
  • Using XML sitemaps and robots.txt to guide search engine crawlers
  • Implementing canonical tags to prevent duplicate content penalties

4. Off-Page SEO & Link Building

  • Acquiring high-quality backlinks from authoritative websites
  • Guest posting and outreach to improve website authority
  • Promoting content on social media and online communities
  • Managing business listings and local citations for local SEO
  • Engaging in digital PR and influencer outreach to build brand credibility

5. Local SEO

  • Optimising Google My Business (GMB) for local search rankings
  • Managing customer reviews and online reputation
  • Using location-based keywords to attract nearby customers
  • Getting listed on local business directories

6. SEO Auditing & Performance Tracking

  • Conducting SEO audits to identify website issues
  • Using Google Search Console and Google Analytics to track performance
  • Monitoring bounce rate, click-through rate (CTR), and conversion rates
  • Generating SEO reports for clients or business owners

7. Staying Updated with SEO Trends

  • Keeping up with Google algorithm updates (Core Updates, Page Experience Update, etc.)
  • Learning about AI, voice search, and evolving SEO strategies
  • Experimenting with new tools and automation for SEO

What Skills Does an SEO Specialist Need?

To be successful in SEO, a specialist must have the following skills:

Technical Skills

  • SEO Tools Proficiency – Ahrefs, SEMrush, Moz, Google Search Console, Screaming Frog
  • HTML & CSS Knowledge – Basic coding for on-page improvements
  • Website Speed Optimisation – Using tools like Google PageSpeed Insights & GTmetrix
  • Data Analysis – Understanding Google Analytics and tracking website performance

Content & Marketing Skills

  • Keyword Research & Analysis – Finding and optimising the right keywords
  • Content Optimisation – Writing SEO-friendly content that ranks well
  • User Experience (UX) Optimisation – Making websites more engaging
  • Conversion Rate Optimisation (CRO) – Improving website leads and sales

Soft Skills

  • Problem-Solving Skills – Identifying and fixing SEO issues
  • Analytical Thinking – Understanding SEO data and user behaviour
  • Communication Skills – Explaining SEO strategies to clients or teams
  • Creativity – Finding innovative ways to boost rankings and traffic

Career Opportunities for SEO Specialists

SEO is a high-demand career with plenty of opportunities for growth. SEO Specialists can work in various roles, including:

  • SEO Analyst - Entry-level role focused on keyword research, content analysis, and website audits.
  • SEO Executive - Responsible for on-page and off-page SEO strategies and basic technical SEO tasks.
  • SEO Manager - Leads SEO campaigns, develops strategies, and manages a team of SEO executives.
  • SEO Consultant - Works as a freelancer or independent consultant, helping businesses improve SEO.
  • Digital Marketing Manager - Manages SEO along with PPC, social media marketing, and content marketing.
  • SEO Trainer - Teaches SEO in training institutes or online courses.

Industries Hiring SEO Specialists

SEO is essential for every online business, making SEO professionals valuable in industries such as:
  • E-commerce – Amazon, Flipkart, Shopify, and WooCommerce businesses
  • IT & Software – Tech companies need SEO for lead generation
  • Media & Blogging – News websites, bloggers, and affiliate marketers
  • Healthcare – Hospitals and clinics need SEO for local searches
  • Education – Online courses and universities rely on SEO for student enrolment
  • Real Estate – Builders and brokers optimise their websites for property searches

Why Become an SEO Specialist?

High-Demand Career – SEO jobs are growing rapidly as businesses shift online.
Good Earning Potential – SEO professionals earn competitive salaries and freelancing income.
Evergreen Skill – SEO is essential for any online business, ensuring long-term career growth.
Work Flexibility – Work remotely as a freelancer or in-house SEO expert.
Job Satisfaction – Helping businesses grow with SEO brings measurable results.

How to Become an SEO Specialist?

If you want to start a career in SEO, GrowthPick Academy’s SEO Course is the best place to begin. We offer:

  • Complete SEO Training – Learn On-Page, Off-Page, and Technical SEO from industry experts.
  • Live Projects & Case Studies – Gain practical experience by working on real websites.
  • Internship & Job Assistance – Get real-world experience and placement support.
  • Industry Certification – Boost your resume with a recognised SEO certification.

📞 Contact us today to enrol in the SEO Course and start your journey as an SEO Specialist!

Related Courses

Full-Stack Digital Marketing
Web Designing
SEO
Paid Ads

₹9,999

₹14,999 Discount 60% off

Buy This Course

Benefits Obtained :

  • Webinar Link
  • Training Evaluation Test
  • Completion Certification

SHARE :

Who is this Course for?

The SEO Course by GrowthPick Academy is designed for anyone who wants to master Search Engine Optimisation (SEO) and build a career, business, or freelance income in digital marketing. Whether you are a student, job seeker, business owner, or marketing professional, this course provides step-by-step training to help you succeed in the digital world.

How to Become an SEO Specialist?

This course is suitable for:

1. Students & Job Seekers – Start Your Career in SEO

If you are a student or job seeker looking for a high-demand digital marketing skill, SEO is one of the best options. With companies shifting to online marketing, there is a growing need for SEO professionals. This course will help you:
  • Learn SEO from scratch with a structured curriculum
  • Get industry-recognised certification to improve your job prospects
  • Gain practical experience through live projects and case studies
  • Access job placement assistance to secure your first SEO job
Who Should Consider This?
  • College students interested in digital marketing
  • Freshers looking for a job in SEO
  • Job seekers who want to enter the digital marketing industry

Outcome: Get job-ready skills and start your career as an SEO Executive, SEO Analyst, or Digital Marketer.

2. Freelancers & Entrepreneurs – Earn from SEO Projects

If you want to work independently or start your own SEO business, this course will teach you how to:

  • Get freelance SEO projects from platforms like Upwork, Fiverr, and Freelancer
  • Optimise websites for clients and earn money as an SEO consultant
  • Grow your own digital marketing agency and provide SEO services
  • Learn Local SEO strategies to help businesses rank on Google
Who Should Consider This?
  • Freelancers who want to offer SEO services
  • Entrepreneurs looking to start an SEO agency
  • Anyone who wants to earn online through SEO

Outcome: Start your SEO freelancing career and work from anywhere with flexible hours.

3. Marketing Professionals – Upgrade Your Digital Marketing Skills

If you are already working in marketing, content writing, social media, or paid ads, SEO is a valuable skill that will help you:
  • Improve your company’s website ranking and drive organic traffic
  • Enhance your resume and increase your job opportunities
  • Combine SEO with PPC and Social Media Marketing for better results
  • Understand Google’s algorithm updates and apply the latest SEO strategies
Who Should Consider This?
  • Digital marketers who want to specialise in SEO
  • PPC and social media marketers looking to expand their skillset
  • Content writers and copywriters who want to write SEO-friendly content

Outcome: Get better job roles, higher salaries, and more opportunities in digital marketing.

4. Business Owners & Startups – Grow Your Business with SEO

If you own a business or startup, learning SEO will help you:
  • Increase your website traffic without spending money on ads
  • Rank higher on Google and attract more customers
  • Generate leads and sales organically
  • Save money by doing SEO yourself instead of hiring an agency
Who Should Consider This?
  • Small business owners who want to manage their own SEO
  • Startup founders looking for cost-effective ways to grow
  • E-commerce store owners who want to increase online sales

Outcome: Grow your business online and get more customers without paid ads.

5. Bloggers & Content Writers – Increase Website Traffic & Monetisation

If you are a blogger or content writer, SEO will help you:

  • Rank your blog higher on search engines
  • Get more traffic from Google, leading to higher earnings
  • Monetise with AdSense, affiliate marketing, and sponsored posts
  • Learn keyword research and write SEO-friendly content
Who Should Consider This?
  • Bloggers who want to increase organic traffic
  • Content writers looking to specialise in SEO writing
  • Affiliate marketers who want to rank on Google and earn commissions

Outcome: Get more website visitors and increase your earnings through blogging and content marketing.

Why Should You Learn SEO with GrowthPick Academy?

Choosing the right place to learn SEO is as important as learning SEO itself. GrowthPick Academy is a leading digital marketing training institute that focuses on practical, industry-driven SEO training. Our course is designed to help students, freelancers, marketers, and business owners master SEO with hands-on projects, expert guidance, and real-world applications.
Here’s why GrowthPick Academy is the best choice for learning SEO:

Learn SEO from Industry Experts

You will learn from Mohamed Kalam and Mydeen Nisha, two highly experienced digital marketing trainers at GrowthPick Academy.

Mohamed Kalam – Founder of GrowthPick, SEO Expert with 8+ years of experience.

Mydeen Nisha – CEO of GrowthPick Academy, certified digital marketing practitioner.

  • Real-World SEO Experience – Trainers have worked on live SEO projects for businesses and startups.
  • Practical Teaching Approach – Learn with case studies, live projects, and hands-on assignments.
  • Updated SEO Knowledge – Get trained on Google’s latest algorithm updates and strategies.

Unlike many courses that focus on theory, GrowthPick ensures that you get practical, job-ready SEO skills.

Practical Learning with Live Projects & Case Studies

At GrowthPick Academy, you will:

  • Work on live SEO projects and implement strategies on real websites.
  • Perform keyword research, optimise content, and build backlinks in practical assignments.
  • Analyse SEO reports and track website performance using industry tools.
  • Study case studies of successful SEO campaigns to understand what works in real business environments.
This hands-on learning approach ensures that you don’t just memorise SEO strategies, but master them by applying them in real-time.

Full Support – 24x7 Lifetime Assistance

At GrowthPick Academy, learning doesn’t stop after the course ends. We provide:

  • Lifetime access to course materials and updates – Stay updated with the latest SEO techniques.
  • 24×7 doubt resolution support – Get help from trainers and mentors whenever you need it.
  • Private discussion groups – Join a community of SEO learners and professionals for networking.
  • Live Q&A sessions and masterclasses – Regular updates on new SEO trends and industry changes.

Even after completing the course, you can ask questions, get mentorship, and stay ahead in SEO.

Industry-Recognised Certification

On completing the SEO course, you will receive a GrowthPick Academy SEO Certification, which:

  • Boosts your resume and helps in job placements.
  • Gives credibility if you want to work as an SEO freelancer.
  • Helps in career growth by showcasing your SEO skills to employers.

This certification is valued by companies, making it easier for you to land SEO jobs, freelance clients, or even start your own SEO business.

Internship & Job Placement Assistance

Struggling to get SEO jobs or clients? We help you with:
  • Guaranteed internship opportunities with GrowthPick’s partner companies.
  • Resume building and interview preparation for SEO job placements.
  • Job assistance through our hiring network – Connect with companies looking for SEO professionals.
  • Freelancing guidance – Learn how to get SEO projects on Upwork, Fiverr, and Freelancer.

Our goal is to not just teach SEO, but help you build a successful career in the field.

Affordable Pricing with Full Digital Marketing Course Access

We believe in providing high-quality education at an affordable price.

Course Fee: ₹15,000 – Includes full-stack Digital Marketing training, covering:

  • SEO (Search Engine Optimisation)
  • PPC (Google Ads & Facebook Ads)
  • Social Media Marketing (SMM)
  • Content Marketing
  • Email Marketing & Automation
  • Web Development for SEO

For just ₹15,000, you get complete digital marketing training with SEO as a core module.

SEO Tools Training – Master Industry-Standard SEO Tools

SEO requires the right tools to analyse and optimise websites. At GrowthPick Academy, you will learn:
  • Google Search Console – Monitor website indexing and fix SEO issues.
  • Google Analytics – Track website traffic and user behaviour.
  • Ahrefs & SEMrush – Perform competitor analysis and backlink research.
  • Ubersuggest & Moz – Find the best keywords for ranking.
  • Screaming Frog SEO Spider – Conduct technical SEO audits.
You will gain hands-on experience with these tools, making you a job-ready SEO specialist.

Lifetime Community Access & Networking Opportunities

After completing the SEO course, you become part of GrowthPick’s SEO & Digital Marketing Community, where you can:

  • Connect with industry experts and SEO professionals.
  • Get access to premium SEO resources and updates.
  • Join exclusive webinars and workshops for advanced learning.
  • Network with potential clients, employers, and like-minded learners.
This community support helps you stay ahead in SEO even after completing the course.

Meet Your Trainers – Learn from SEO & Digital Marketing Experts

You will be trained by industry-leading digital marketing experts with years of hands-on experience in SEO, digital marketing, and business growth strategies at GrowthPick Academy. Our trainers have worked with multiple businesses, brands, and startups, helping them rank higher on Google, drive traffic, and increase revenue.

Who Are Your Trainers?

You will learn SEO from Mohamed Kalam and Mydeen Nisha, two of the most experienced digital marketing professionals in India. They bring real-world expertise, case studies, and practical strategies to the classroom, ensuring that you don’t just learn theory—but master real SEO techniques that deliver results.

Mohamed Kalam

Holistic Digital Marketing Expert

Mohamed Kalam

Kalam focuses on building careers with real skills and guiding learners to build personal brands, income streams, and growth mindsets.
View Trainer Profile

Mohamed Kalam – Founder & Head Trainer at GrowthPick

Mohamed Kalam is the Founder of GrowthPick and a leading SEO and Digital Marketing Trainer. With 8+ years of experience in digital marketing, he has helped businesses scale with SEO, paid ads, automation, and web development.
  • SEO & Digital Marketing Expert – Helping businesses increase organic traffic and online visibility.
  • Holistic Digital Marketing Strategist – Creator of end-to-end marketing strategies that integrate SEO, PPC, and automation.
  • Web Development & SEO Specialist – Expertise in website design, performance optimisation, and SEO-driven development.
Career Journey & Achievements
  • Electrical Engineer Turned Digital Marketer – Transitioned from an engineering background to a full-time SEO and digital marketing expert.
  • Started as a Blogger – Earned money through affiliate marketing and AdSense, understanding SEO from real-world experience.
  • Worked on Multiple Business Niches – Successfully ranked eCommerce websites, service-based businesses, and blogs on Google.
  • Trained 5,000+ Students – Helped students, freelancers, and business owners master SEO and digital marketing.
  • SEO Consultant for Startups & Businesses – Works with brands to increase organic traffic, generate leads, and grow revenue.
Why Learn from Mohamed Kalam?
  • Real SEO Expertise – No fluff, only strategies that work.
  • Practical Learning Approach – Hands-on training with live projects and case studies.
  • Mentorship & Career Guidance – Helps students start SEO careers, get freelancing clients, and grow businesses.

Mydeen Nisha – CEO & Lead Digital Marketing Trainer at GrowthPick Academy

Mydeen Nisha is the CEO of GrowthPick Academy and a leading Digital Marketing Trainer with 8+ years of experience in SEO, PPC, and digital marketing training. She has trained thousands of students and helped them start successful careers in digital marketing.

  • Certified Digital Marketing Professional – Holds certifications from top digital marketing platforms (Google, Facebook, HubSpot, and more).
  • SEO & PPC Expert – Specialises in search engine optimisation, paid ads, and online growth strategies.
  • Career Transformation Coach – Passionate about helping students and professionals transition into digital marketing careers.
Career Journey & Achievements
  • Trained 10,000+ Students – Helped students, professionals, and business owners learn digital marketing.
  • Expert in Paid Ads & Performance Marketing – Managed high-budget PPC campaigns for businesses.
  • Worked with Multiple Companies & Brands – Helped startups and businesses achieve digital growth.
  • SEO & Marketing Automation Specialist – Expert in setting up automated marketing systems for businesses.
Why Learn from Mohamed Kalam?
  • Expert in Both SEO & Paid Ads – Learn organic and paid strategies for maximum growth.
  • Beginner-Friendly Training – Explains complex topics in a simple and practical way.
  • Career & Job Placement Support – Helps students get jobs, internships, and freelancing clients.

Mohamed Kalam

Holistic Digital Marketing Expert

Mohamed Kalam

Kalam focuses on building careers with real skills and guiding learners to build personal brands, income streams, and growth mindsets.
View Trainer Profile

Real People. Real Results.

We believe at GrowthPick Academy that the success of our students is our biggest achievement. Thousands of learners have joined our SEO Course and transformed their careers, businesses, and freelancing opportunities.

Here’s what our students, professionals, freelancers, and business owners have to say about their experience with GrowthPick Academy’s SEO training.
Rahul S.
Rahul S.
☆☆☆☆☆
– Digital Marketing Executive
"I had no prior experience in SEO, but GrowthPick Academy’s structured training and practical assignments helped me gain confidence. The live projects and case studies gave me real-world experience. After completing the course, I landed my first job as an SEO Executive in a top agency. The job placement assistance was a game-changer!"
Priya M.
Priya M.
☆☆☆☆☆
– Freelance SEO Consultant
"I always wanted to work from home and earn through freelancing, but I didn’t know how to start. The GrowthPick SEO course taught me how to find clients, improve website rankings, and offer SEO services. Today, I work with clients from India, the US, and the UK, and my monthly earnings have crossed ₹50,000!"
Amit R.
Amit R.
☆☆☆☆☆
– Business Owner (E-commerce Store)
"I run an eCommerce store, and my biggest challenge was getting website visitors. After learning SEO at GrowthPick Academy, I applied on-page and technical SEO strategies to my website. Within 3 months, my organic traffic increased by 300%, and my sales doubled. I no longer rely only on paid ads!"
Sneha K.
Sneha K.
☆☆☆☆☆
– Content Writer Turned SEO Specialist
"I was working as a content writer, but I wasn’t getting high-paying opportunities. After learning SEO at GrowthPick, I started writing SEO-friendly content and optimising websites for search engines. This helped me get a better job as an SEO Content Specialist with a 50% salary increase!"
Vikram P.
Vikram P.
☆☆☆☆☆
– College Student Turned SEO Professional
"As a college student, I wanted to start earning online. After completing the SEO course, I started working on SEO projects for small businesses. I now work as a remote SEO specialist while continuing my studies. The best part? I’m gaining industry experience even before graduating!"

Related Courses

Beginner

The Complete Digital Marketing Course

By Mohamed Kalam

in Marketing

4,6

Start Learning
Beginner

The Business Startup Guide to Become an Entrepreneur

By Mohamed Kalam

in Business

4,8

Start Learning
Beginner

Best Way to Learn German Language: Full Beginner

By Mohamed Kalam

in Language

4,9

Start Learning
Beginner

Complete Web & Mobile Designer in 2023 UI/UX

By Mohamed Kalam

in Design

4,7

Start Learning